OUR PHILOSOPHY
We're taking the education once reserved for the 1 percent and making it available to everyoneWe're here to reawaken curiosity - one of the most powerful and beautiful parts of being human.
Built with the world's best minds.
We built what we believe to be the greatest teacher in history. But we didn't do it alone.
We are guided by the very people who defined modern education...
Welcome to IntuitionX!
OUR FOUNDING PATRON
Sir Anthony Seldon
Sir Anthony Seldon, Britain's Leading Educationalist & Visionary, is our Founding Patron.
Sir Anthony is one of the most respected figures in global education and is widely regarded as the leading pioneer in the debate on AI in Education. He is the co-founder of AI in Education, an independent, non-profit body committed to ensuring AI benefits everyone.
He has written or edited over 40 books, including the seminal text, The Fourth Education Revolution, as well as the definitive biographies of the last five Prime Ministers.
The BBC consistently introduces him as "one of Britain's leading educationalists".
The Times calls him a "visionary" and chose him to chair the Times Education Commission (a project to redesign the British education system).
In Sir Anthony's own words:
"The key to success in life is curiosity. IntuitionX harnesses AI not just to answer questions, but to re-inspire the curiosity you need to master your subject. If you are serious about staying ahead in the age of AI, try IntuitionX today."
OUR FOUNDER & CEO
Gus Cameron
Gus spent eight years at a Fortune 500 firm, structuring cyber treaties and transferring billions of dollars of cyber risk. However, confronted by the reality that 1 billion people will soon lack access to education and 73% of students are disengaged, he decided he had to be the change he wanted to see.
Convinced that every complex problem has a solution, Gus left the City to answer a critical question:
"What if we could reignite curiosity for the students who have lost it, while delivering world-class learning to those who never had the chance?"
In Gus' own words:
"I was raised in Britain's elite educational system, but I didn't fit the mould. Sent to boarding school at seven, I was the kid trying to engage a dyslexic brain in a system designed for linear thinkers."
"At age 12, a 'leading expert' told me that on top of being dyslexic, I was dysgraphic and dyspraxic. The odds weren't great."
"So, how did a neurodivergent kid leave school with A's and earn a Philosophy degree from a world-leading university? It wasn't the system, it was the curiosity distilled in me by my teachers."
"One teacher looked past the label and sparked a curiosity in me that changed my life. He didn't just deliver facts; he asked the questions that forced me to think."
"That spark is everything. It is why I walked away from a high-flying career in the City. Every student deserves to be curious. Curiosity, for me, sits alongside love as the most beautiful part of being human.
I built IntuitionX to prove that with the right guide, there are no limits to what you can learn."
"At age 12, a 'leading expert' told me that on top of being dyslexic, I was dysgraphic and dyspraxic. The odds weren't great."
"So, how did a neurodivergent kid leave school with A's and earn a Philosophy degree from a world-leading university? It wasn't the system, it was the curiosity distilled in me by my teachers."
"One teacher looked past the label and sparked a curiosity in me that changed my life. He didn't just deliver facts; he asked the questions that forced me to think."
"That spark is everything. It is why I walked away from a high-flying career in the City. Every student deserves to be curious. Curiosity, for me, sits alongside love as the most beautiful part of being human.
I built IntuitionX to prove that with the right guide, there are no limits to what you can learn."
OUR TECHNOLOGY
To deliver the quality of education once reserved for the 1%, we start with the same calibre of talent. Every piece of original content is written by subject-matter experts who earned A*s at A Level and then Firsts from Oxford or Cambridge in that very subject.
We then layer in the traits of the greatest educators, personality, pedagogy and memory science, and deliver it all through our custom multi-model AI stack.
The result? A style of learning once reserved for society's elite.
OUR IMPACT
Learning that pays it forward.
We built IntuitionX to prove that learning can be a force for good.
That's why every subscription funds education for children living through crisis. Through our partnership with the International Rescue Committee (IRC), 10% of your monthly fee goes directly to their education programmes in countries affected by conflict and disaster.
Here's what that looks like in real terms:
100 annual users on our lowest plan funds the equivalent of 2,000 educational resources - textbooks, notebooks, and essential stationery.
At scale, 55,000 users would fund the equivalent of over 1 million of these vital materials.
Inside the platform, our Impact Hub shows exactly how your learning is changing someone else's future. You can even track how your referrals multiply the impact.
For less than £1 a day, you access the kind of education once reserved for the elite and give someone else the chance to learn too.
Learn better. Think clearer. Change lives.
